How we photographed our Autumn Winter Japan catalogue
We’re picked up at 5am – a lovely team Yutaka Kodashiro doing hair, Mariko Shimada on make up, Megumi Date styling, models Rie and Fumi and the People Tree team Miki, Hiroe, Minakuchi and Riho arrive at 6am at Studio Lulu.
I’ve only slept for 1 hour – I’m beat, but we manage to drink a lot of green tea and start the shoot at 7am. I’ve been Art Directing on People Tree catalogues for 15 years so it was lovely when friends gave me the confidence to shoot myself. Of course, I’m not able to do it entirely myself. I need an assistant, Miki Alcalde has shot reportage for Getty and I met him on a People Tree assignment for ‘You Magazine.’ Since then Miki has done 8 assignments for People Tree in Bangladesh, India and Kenya documenting the lives of People Trees producers and their communities – and special visits by Jo Wood, Laura Bailey, Rika Sueyoshi and other VIPs too! He kindly offered to help me shoot fashion in India 18 months ago and here we are working together again today –with me behind the camera – and Miki helping me and teasing me a lot too!
A fashion shoot involves a huge amount of prep. Casting models, deciding on the styling (coordinating the clothes), shoes, accessories, leg wear, etc. Recruiting hair and make up artists. Finding a location – transport – etc. The list goes on and on.
Hiroe gets organised – so I can see what’s next and the catalogue pages
Hiroe joined People Tree with a lot of magazine fashion editorial experience and Minakuchi Atsushi and I have worked together for years.
Miki checks the images on the laptop as they come in… And is constantly taking the mickey out of me.
The shoot was AMAZING gorgeous models, fashion (our producer partners will be so proud!) and team work. All in natural light as I like it – 60 shots. Hiroe explains I’ve never taken that many shots in a day in my career yet.”
Job done we’re off to Fujino, in the South Japan Alps to see a friend. I’m utterly beat – but have had such a fun day! Thank you to all the team who helped make the impossible, possible today.