Europe

Millenium Development Goals Postcards

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Today Ben of Pants to Poverty came round and unpacked his Guiness World Record breaking biggest pair of pants in the world with a 20 metre waist! They were made out of organic and Fair Trade cotton and were the perfect backdrop for the Fashion FT100 Millenium Development Goal campaign. Fashion FT100 is a network of pioneering Fair Trade companies, urging leaders attending the UN’s MDG’s conference to acknowledge the huge contribution Fair Trade fashion makes in delivering the MDG’s. Despite making a formal commitment they’ve done little to promote better business practice, over 2000 signatures were collected in total.

Carry of Pachacuti also joined us to represent all the Fair Trade Fashion companies in the UK, in our bid to get world leaders to clean up the fashion industry. The fashion industry is worth £20 billion in the UK alone – we could make a lot of difference if we change the way we do business.

Clarence House: The home and gardens of Prince Charles

They’ve got great taste, Prince Charles and his team!

I loved the recycled paint pods and wellies with flowery plants and herbs growing out of them. I also appreciated the mixed farming reflected in Charlie’s garden - I see this in the organic cotton fields in Gujarat too -  – a row of tomatoes, roses, herbs, huge great leeks and some gorgeous small fruit trees. We are lucky to have such a practical and eco Royal.

Here are some snaps of the garden:

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There were lots of other wonderful sights to enjoy too including my sons favourite…

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A  solar powered bike, complete with sound system! - put together with recycled parts from all kinds of different vehicles.

My second Vintage and Fair Trade week!

Wow, this vintage and Fairtrade fortnight went by so fast. Here is a tiny post of the outfits I wore in the second and final week of the challenge.

Monday

Monday

This is a 1940’s dress which was £30 from my local charity shop, and the boots are hand-me downs from our ex mail-order manager Fran. Never be too shy to accept lovely gifts from your colleagues!

Tuesday

Tuesday

I’m wearing a Kashmiri hand embroidered Fair Trade skirt with a t-shirt that a total stranger gave me, which is a bit cheeky! And a handbag I bought second hand for £5 from my local charity shop and boots from the same place for £15.

Wednesday

Wednesday

This is my tyrannosaurus rex pose. I’m wearing a Fair Trade hand-woven Richard Nicoll shirt with a pair of jeans bought for £10 from my local charity shop.

Thursday

Thursday

1980s top that was second hand when I bought it, and simple hand-woven black trousers – Fair Trade of course! I realised today – I look crap in black!

Friday

Friday

This is one of my favourite Fair Trade dresses from People Tree Japan, designed by Chisato Tsumori – hand block printed and hand embroidered – so easy to wear. Worn with vintage inspired ring from the People Tree new Autumn/Winter collection

This is how I ended our Vintage and Fairtrade fortnight. At the weekend I had a lovely rummage around in car-boot sales and charity shops. Here are some of the things I found!P1010409

A pack of cards stored in a little bookP1010404

OMG! I love this gramophone.P1010400

If you have to buy one – buy a second-hand one.

Update on my Vintage and Fair Trade fortnight so far

Just thought I would give you a quick run down on my week so far wearing only Vintage and Fair Trade clothing…nearly half way through the fortnight now and I’ve been joined by some extremely stylish people, and even Laura Bailey.
Friday
Friday

“Totally Fair Trade!

Everyone loves check – I like this red and navy blue check in hand woven silk. I’m wearing it with an organic cotton T-shirt – both from People Tree.

This leather satchel is vintage and Fair Trade made by Afghan refugees about 10 years ago from People Tree Japan.”

Thursday

Thursday

“Vintage or Fair Trade?

I designed this from a prom dress out of a hand woven Fair Trade black sari inspired by vintage. So, I guess it’s both. Worn with united nude shoes, kind of 40’s. I love it!”

Wednesday

Wednesday

“This is a scarf! I put a slit in the middle and stiched under the arm to make a tunic out of a batik, handpainted, Fair Trade scarf – its a bit hippy, but I love wearing it with my charity shop jeans.”
Tuesday

Tuesday

“I’m wearing an organic cotton Fair Trade dress made by our lovely producer group Assisi Garments. It’s a sample for future collections so let us know if you like it!
The necklace and boots were from my local charity shop £3 for the necklaces and £25 for the boots.”
Monday

Monday

“1980s second hand tea dress in rayon. I bought it at Vintage at Goodwood yesterday worn with my recycled sari Terra Plana shoes.”

Safia’s style edits – Vintage at Goodwood.

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Wayne and Gerardine Hemingway have often invited us as a family to their summer party at their home. Great friends, food and Wayne DJ-ing, we all slept in tents in his garden, then had cheese toasties for breakfast in his kitchen – there were a lot of us! The Hemingways’ Vintage at Goodwood festival was a huge version of their own summer party. All of that and more at ‘Vintage.’

Glamour and camping don’t often go together – but at Vintage people were glamour die hards.

Check out this footwear – even after it rained!

Check out this footwear – even after it rained!

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Leaving the festival toilets – people looked phenomenal

Leaving the festival toilets – people looked phenomenal

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“This is the poshest festival I’ve ever been too!” I kept hearing – what needs to happen is for the Vintage to go regional – not just get massive!

Loved this appliqué skirt

Loved this appliqué skirt

Loved this marble print skirt - People Tree does it on handmade paper

Marble print dress - People Tree does it on handmade paper

Great head gear!

Great head gear!

My style edits – vintage – Why do we all need an excuse to dress up these day?

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Dressing rooms were provided for campers to glam up and they worked!

Dressing rooms were provided for campers to get glammed up and people were happy for a mirror and power point!

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Jemma Kid and her team were on hand to provide make up lessons inspired by 40s and 50s style

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And if you didn’t bring your own vintage to wear you could buy some at one of the 130 vintage specialist shops! This was truly a celebration of the best of British culture, art, fashion, film and music!

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Vintage at Goodwood Festival – the most significant cultural event of the Summer!

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Well done, Wayne Hemingway and team for pulling off the most exciting innovative event of the year! A three day festival of music, fashion and film – attended by the most stylish festival goers you’ve ever met. (Check out my blog tomorrow for style highlights!).

Such incredible content! – The curators did an amazing job of creating something with such authenticity and really inspiring three generations of fashion, music and culture lovers. The only risk for Vintage Goodwood if they do it next year is that too many people might come and spoil it! :)

Glamping or Camping?
Actually I was camping – as I didn’t have the budget for a gypsy caravan or yurt at £2000 for the weekend. Even in the rain in our camp site were things unfamiliar to festival camping – people pushing mini rails of outfits over the wet grass, pockets inside tent walls bulging with makeup and people don’t quit a 50s crinoline dress even if they need to get around in wellies.

Friday – Rained pretty much on and off all day – I spent the day doing location hunting as co-founder Wayne Hemingway had welcomed me shooting  for the High-Summer People Tree catalogue here at Vintage Goodwood. Learning how to camp again after 20 years of not stepping into a tent.  This time I was with family and friends. Disaster – Natalie my 14 year old daughter left the top off her two man tent ‘for some fresh air’  and it rains in – results is three teenagers MORE in our four man tent – a cosy start to a photo shoot the next day!

Saturday – The team arrive early and we prepare for rain ALL DAY. But somehow the unimaginable happens and between monsoon style down pours the sun comes out! We try to keep everyone dry – which is easy as everyone is so lovely and friendly at Vintage – and we seem to be surrounded by People Tree customers.

Things I missed: The make your own bikini out of bunting and a dozen other workshops as well as a Zandra Rhodes fashion show.

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After finishing the photoshoot everyone has to dash back to London, I feel bad… for me and my gang we’re off to the Noisettes – I lose my kids, then find my kids, and groove with them to Earth, Wind and Fire – heaven!

On James shoulders looking for the kids - they're out there somewhere?

On James shoulders looking for the kids - they're out there somewhere?

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Sunday – Still a few more shots to do – and then I’m free to experience everything ‘Vintage’ has to offer. I watch ‘Tommy’ in the cinema, then a film about Joy Division in a 1950s mobile cinema that has a screen and seating inside for 15 people – this is amazing. Loads of dancing at the soul casino disco where Wayne is DJ-ing and to Kid Creole and the Coconuts. I also picked up some nice vintage shopping… and met some great people who live and breathe it!

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Wayne Hemingway - Co-Founder of Vintage Goodwood

Our 100% Fair Trade friends Cafedirect were there too

Our 100% Fair Trade friends Cafedirect were there too

More about the glamour of Vintage Goodwood tomorrow!

More about the glamour of Vintage Goodwood tomorrow!

Vintage at Goodwood – Join me in wearing only Fair Trade and Vintage (second hand) Fashion for a fortnight!

Safia in her Dad's suit - a small man with big ideas!

Safia in her Dad's suit - a small man with big ideas!

I started buying vintage (and by that I mean second hand as well) when I was 17. I worked in publishing and had a salary that barely paid for food and rent, so I bought second hand clothes from Oxfam off Carnaby Street – kind of as a matter of necessity.

I developed an eye for spotting something special. An interesting print, amazing buttons, unique hand finishes, lace work, embroideries… of course there were some big mistakes too… a green 80s padded shoulder dress from Jaegar, awful winkle picker shoes that make my feet bleed, a bright yellow bat wing off the shoulder synthetic dress – that made me look like a big hussy… but all in all, I clothed myself thanks to my local charity shop for 2 years, until my salary went up and I began to afford new clothes too! I still go foraging in charity shops every Saturday – it’s become a habit and the ‘find’ an ultimate and addictive high!

Wayne Hemingway, Co-Founder of Vintage at Goodwood

My family summer holiday is going to be at Vintage at Goodwood this year – as my teenagers have been nagging about going to a festival as a family – and when I saw what Wayne, an old friend, had been up to, I desperately wanted to shoot People Tree’s high summer collection there. He called back immediately to say he was up for it. Wayne was one of the first people to discover and promote People Tree 9 years ago when we got started – calling in dozens of samples to Breakfast TV.

The Challenge – Join me and Wear Fair Trade and vintage (or second hand) fashion for 2 weeks.

We’re going to start a campaign to really LOVE fashion and do some GOOD with it too!  We’ll be launching at Vintage at Goodwood!

I’ll be coming into work in my Dad’s 1960s suit on Monday, maybe in my favourite Bora Aksu Fair Trade dress on Tuesday, that awful 80s green dress on Wednesday watch this space! Join me and we’ll post your pictures on the People Tree magazine – send your pictures to marketing@peopletree.co.uk

Autumn Winter 2011 Kick off meeting

Saori, Julia, Jenny, Misato and Masako share fabric development

Saori, Julia, Jenny, Misato and Masako share fabric development

I’m working with the People Tree design team on the Autumn/Winter 2011 collection – Looking at craft skills, hand knitted pieces and tribal hints on new silhouettes – and we’re revisiting the producers traditional skills, hand weaves, block prints and embroideries too. The team asked me a few questions about the meetings and I thought i’d share them with you.

How will People Tree start to interpret the themes for its collection?

We’re thinking craft meets couture –practical, wearable clothes that flatter the body with innocent embroidery like cross stitch and braiding.

What sorts of colour pallet can we expect to see for AW11? Some surprise new colours, a gorgeous green and lots of funky highlights.

What’s your favourite idea that you and the team have discussed so far?

A new piece inspired by a block print dress I made at a fair trade group years back – white silk with a beautiful screen print.

Are there any themes that People Tree can’t  do and why would that be? We don’t do synthetic fabrics. We don’t do fast fashion – ours is slow. We love craft skills.

Jenny our buyer loves vintage

Jenny our buyer loves vintage

Traditional embroideries - so inspiring

Traditional embroideries - so inspiring

A rummage through the sample boxes and vintage pieces inspire

A rummage through the sample boxes and vintage pieces inspire

Working on the colours for Autumn/Winter 2011 with Tracy Mulligan and Masako Ueda and the design team

Working on the colours for Autumn/Winter 2011 with Tracy Mulligan and Masako Ueda and the design team

Geetie Singh – always giving me food for thought.

Geetie and her lovely daughter Mabel

Geetie and her lovely daughter Mabel

Geetie runs the Duke of Cambridge the award winning gastro pub that serves organic and seasonal food.  I met Geetie on a shoot – she was ‘modelling’ with me for some Women of Tomorrow/Social Entrepreneurs/Cool Chicks/Feminine Economics magazine article – we were standing in a studio looking a bit awkward – as we’re not models. She looked gorgeous and they were forcing her into conventional fashion (I’d told the editor I’d only wear Fair Trade fashion!) and I knew she’d prefer to wear People Tree too! We got talking and haven’t stopped since.

Mrs Paisley’s Lashings

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Jo Wood’s pop-up restaurant at her home in Kingston, south London

When people start talking about Wimbledon, I must be one of the few whose mind skips from tennis – straight on to Jo Wood and Arthur Potts Dawson and their joint venture not far from Wimbledon. Mrs Paisley’s Lashings pop-up organic restaurant which People Tree Ambassador Jo Wood runs to spread awareness of organic foods and to raise money to educate children by starting organic vegetable gardens in schools.

Jo Wood wears many hats, of course: she runs her own Organic Beauty brand ‘Jo Wood Organics’, is Agony Aunt for You Magazine, is an accomplished dancer, and devotes all her leftover strength to promoting organic, sustainable and healthy lifestyles. She has a great team, too!

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Jo Wood and Arthur Potts in their vegetable patch

When I first met Arthur, the passionate chef behind Mrs P’s, he told me his whole family wear People Tree! Acorn House, where he is head chef full time, he very generously called “the same concept” as People Tree. He tells me at length about the integrity of the materials, and the relationships with growers and producers.

Jo’s pop-up restaurant was open for ten days, and I caught up with her between courses when I visited last week:

Saf: I eat organic every day, but this tastes so good – are you putting something into the air to make everything taste so amazing?

Jo (laughs): That’s because the lettuce was picked only 30 minutes ago, and the broad beans only 2 hours ago. A lot is from my garden, so it’s very fresh.

Saf: What’s the Gardens in Schools scheme all about? What’s the grand plan?

Jo: Children need to be educated about food and how to cook. They can cook simply and they won’t want takeaways. It’s terribly that today there are no cookery classes at school. I used to come home with a cake tin with Welsh Rarebit, or cakes, from my cookery classes when I was at school.

Saf: What if young people say they can’t be bothered?

Jo: They won’t be saying that in 20 years’ time. They can learn to throw something healthy together in 5 minutes. What we spend on takeaways, we could spend on buying organic food.

Saf: What would you want David Cameron and Nick Clegg to do?

Jo: It’s all about the health of the people. If we clean up the food, the land and the rivers by growing organically, without chemicals, it would be so healthy for the people.

Jo and I chat about upcoming People Tree projects and campaigns, and have a bit of a gossip too. What I love about Jo is that she’s so real. Down to earth and fun.

But I’ve left James, my husband, between courses, so I dart back to the middle course, after a chilled asparagus soup and a salad with broad beans mashed to a puree on toast. He’s looking a little forlorn, but pretends the main course had arrived just moments before – pasta with mushroom and basilica, and then a bigger plate of vegetables the asparagus tingling with lemon. Finally, lemon tart and cream, and an espresso. OMG – I was sated after the third course but on I went, eating more and more. I never eat dinner out, perhaps once every 2 months, so this feels like a Birthday and Christmas treat rolled into one. I’m so happy and contented, the first ‘date’ I’ve had with my husband for a year! I’m luxuriating!

It was half term last week and my kids were at home– so I was feeling super-guilty that they were fixing their own dinner while I’m feasting. Then there was a text from my daughter that they’ve run out of toilet paper. It’s 11:30 at night. I know Jo would giggle and tell me to help myself, but it’s not the thing to ask in front of Yasmin le Bon, so we stoped at the 24-hour store on the way home. As I waved goodbye to Jo on the front steps of her home, she says “There’s been a massacre here tonight. The fox got in and killed four hens.” She tries to look cheerful but you can see she’s a little sad.

Life is a rich mix. Thanks for an amazing dinner and evening, Jo and Arthur!

If you fancy a slice of Mrs Paisley’s Lashings you can catch them next at Harvest at Jimmy’s Festival in September .

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